Houston Chapter Events — The VR/AR Beat Newsletter & Blog — VR/AR Association (VRARA)

New VRARA Houston Chapter President and Advisory Board Welcomed at Industrial IMMERSIVE Week 2025

New VRARA Houston Chapter President and Advisory Board Welcomed at Industrial IMMERSIVE Week 2025

The VR/AR Association (VRARA) is pleased to announce the appointment of Josh Bankston, Partner at Mace Virtual Labs, as the new Chapter President for our Houston Chapter. Additionally, we have appointed four Chapter Advisory Board members to help provide strategic direction and leadership. We extend our gratitude to Kyle Daughtry from ExxonMobil, Susan Spark from SLB, Sean Guerre from InnovateEnergy, and Chad Modad from Mace Virtual Labs for joining the advisory board.  Their appoints were formalized at a VRARA reception hosted in partnership with the Industrial IMMERSIVE 2025 Week at the Westin Memorial City on March 3rd 2025. 

"Houston is the epicenter of the energy industry and home to some of the world’s largest energy companies. In addition, the city has a vast healthcare sector and is home to the Texas Medical Center (TMC), the largest healthcare facility in the world. XR technology is becoming increasingly prevalent in these industries, and business and technology leaders are seeking opportunities to connect, learn, and collaborate with experts and other end users in the XR space. We want VRARA to be their local hub, with strong connections to our global community," John Cunningham, COO of VRARA.

"We are thrilled to have Josh, Kyle, Susan, Sean, and Chad take on leadership roles in expanding VRARA's presence in Houston. They are all passionate about the enterprise applications of XR and are highly respected leaders in their fields," said Nathan Pettyjohn, President of VRARA.

Josh Bankston added, "I have been involved with VRARA for many years and have seen firsthand how members collaborate through conferences, workshops, and committees to advance the understanding and adoption of XR technology. I am honored to lead the Houston Chapter and grow our XR ecosystem."

Industrial IMMERSIVE Happening THIS week! Learn from & meet with VRARA Executives!

The VRARA is proud to be supporting the 2024 Industrial Immersive Week happening THIS WEEK from March 5-7 at Hyatt Regency West in Houston, Texas. (**VRARA members receive 25% off, email info@thevrara.com to obtain your discount code! **).This conference brings together industrial, energy & engineering immersive tech leaders, software developers and VR / AR / XR, Spatial Computing, 3D and Digital Twins solution providers to share first-hand experience, insight and advice for implementing and scaling immersive tech programs in enterprise operations.

VRARA COO John Cunningham will be presenting the Complex Safety Training for Nuclear in VR - Bridging Physical & Virtual Worlds session on Tuesday, March 5th at 9:30am, and VRARA President Nathan Pettyjohn the “Bridging the Industrial Skilled Workforce Gap with XR & AI” session on Wednesday, March 6 at 2:30pm . Save your spot today, then connect with John and Nathan to schedule a time over the conference to meet together!

VRARA Partners with Industrial IMMERSIVE Week

The VRARA is proud to be supporting the 2024 Industrial Immersive Week on March 5-7 at Hyatt Regency West in Houston, Texas. VRARA members receive 25% off ,email info@thevrara.com to obtain your discount code!

For the sixth year in a row, the Industrial XR Forum is returning to bring together industrial, energy & engineering immersive tech leaders, software developers and VR / AR / XR, Spatial Computing, 3D and Digital Twins solution providers to share first-hand experience, insight and advice for implementing and scaling immersive tech programs in enterprise operations.

VRARA President Nathan Pettyjohn will be leading the “Bridging the Industrial Skilled Workforce Gap with XR & AI” session on Wednesday, March 6 at 2:30pm. Save your spot today!

Recap of VRARA Houston Chapter Event

By Jon Banks, President of the Houston Chapter of VRARA.

Houston, we have lift off in the VR/AR/MR industry! Say what? Virtual reality, augmented reality, and mixed reality are a thing of the future and in Houston we are ready to make the future our reality today. The Houston chapter of VRAR Association held their first meeting in March 2017.

We had about 50 people in attendance. Everyone had the opportunity to partake in a few VR/AR/MR realities, from walking the plank to traveling on Mars and other experiences, we started the evening off with mingling and fun hands-on exposure.  

Our meeting included a panel discussion with 5 professionals in various industries that can see how VR would be beneficial to their business, from medical, educational, and social impacts, we got to discuss important pros and cons, ethical concerns, and more with the experts in their fields.

Houston chapter will hold quartely meetings for members and public alike.  Learn about virtual reality, experience virtual reality, let VR be a part of you and come join us!

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To contact the Jon Banks, President of the Houston Chapter of VRARA, click here